Video: A Look at the Future of Starbucks

Posted on January 8, 2011 by

Howard Schultz on the 40th anniversary of Starbucks, their new logo, and being the “world’s leading purveyor of the highest quality coffee”. In a separate blog post Schultz also confirms that the elimination of “coffee” from the corporate logo will in fact allow them to expand their product offerings beyond coffee. Which is totally fine with me.

[Via Starbucks Preview]

  • Naturalcoffeebean

    Video didn’t seem to say much of anything.  They are not the best coffee.