Your Passion for Coffee was Manufactured by an Ad Agency
Posted on August 4, 2010 by Mike
An interesting look at the history of coffee culture in the United States. I can imagine Don Draper sitting around conspiring to get us to tout the intricacies of higher quality processing and single origin brews.
Edit: This post by Anthropology in Practice was the first in a three part series on coffee. The second was on the global travels of coffee, and the third on coffee contributing to a “culture of productivity“. All three are worth a read.